Blogging

Trend Forecasting

Translate over 14 years of industry knowledge and research specializing fashion, beauty, color schemes, and accessories to the B2B and wholesale market in order to increase sales through trend forecasting.

A curation content calendar would be broken down into monthly and weekly themes based off of the major trends for the season that corresponds with monthly calendars for both the B2B and B2C market. Concurrently adjusting to the real time market shifts of consumers off real time retail data.

Blog specific trends helped B2B buyers understand the macro and micro trends more intensively in order to close the gap on their buyer’s buying trends and convert traffic into meaningful rapport, generate sales, and have high inventory turn over rate.

B2B Sales Trend Forecasting

After analyzing and understanding consumer trends, blogs will develop into holiday based products to capitalize on emotional buying habits found throughout the seasons. More niche/micro trends can be introduced to the customer and convert into sales.

Every holiday, sales will be analyzed to build out a sales plan with thousands of vendors for major end of the year sales not limited to Black Friday and End of the Year Blow Out sales. Featuring and sourcing best selling trends and items.

Forecasting the B2B market biannually

Splitting the curation content calendar into two major fashion seasons of S/S and F/W allows for two of wholesales biggest buying weeks. Buyers can curate their inventory for six months at a time and focusing on the major trends of the seasons broken down by months, weeks, holidays, festivals, and cultural events based on regions which brings in a wide audience who are seeking and chasing the trends along with wardrobe staples.

Not only are trends explained and laid out, buyers are educated based on sales analytics broken down throughout the year and updated daily based on B2C buying habits as well generating millions in proven sales.