Rei Rei
Please join me as I share my love of fashion, art, beauty and all things creative and visual.
Please join me as I share my love of fashion, art, beauty and all things creative and visual.
Aesthetics fuel the drive to purchase. Using shopper psychology to merchandise increases time spent beyond the home page or in store, minimizes shopper fatigue, and encourages the upselling of products that complete an emotion.
Proficient in all forms of styling from costume, commercial, editorial, high fashion, flat lays and more, I am able to transcend the vision from story and mood board to real life screens evoking an emotional connection to the pieces and overall creative direction of the campaign.
From concept to design, I guide the user experience creating a seamless and integrated shopping experience allowing the upsell and recommendation of past user logs along with ai generated suggestions that complete the shopping cart increasing upselling of other minor categories.